Free Product Analytics with Firebase + BigQuery + Rakam

Business Intelligence for Product Led Companies

Define your data as code and let your product teams
run custom segmentation, funnel and retention analyses without SQL.

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How it works



Connect your database from Rakam. We don't copy data from your data source, instead run queries on your data-source at query time.



Install recipes or model your data either using our user interface or Jsonnet and sync with GIT. Your organization will analyze the data through the models so there is no room for errors.

See Features


Analyze the data through the models so that your organization can ask questions and get answers through the user interface without any need of help from a data analyst.

How should I use Rakam?

I'm a Data Analyst & Engineer

Don't waste time writing SQL queries for different teams in your organization. Model the data once and let your teams analyze the data themselves.

I'm a Marketing & Product Person

Track and compare all of your marketing spent across different channels, analyze user behavioral data with funnel and retention, see all user journey and company data in one platform without any need of a developer.

I'm a Business User

You can make non-technical people do analysis without developing an in-house solution, we do not focus on creating chart but make all the people in your organization ask questions.

🤷‍ This tool is not for me?

That's OK, you can still enjoy a nice tetris game here.

How is Rakam different?

Looker is mainly focusing on Segmentation data whereas Rakam provides features such as funnel and retention. Additionally, you can model your data using our UI or dbt for as an alternative to LookML.

Tableau focuses on charts and dashboards whereas Rakam is more of an ad-hoc data exploration tool. You model your data once with Rakam and your team members analyze the data through the models.

Mixpanel requires you to send customer data to their servers but Rakam works on top of your database, it provides similar feature-set if you already have customer data in your data warehouse

Our customers love what we do

“We are very happy with Rakam’s platform and the quality of their product. Rakam backend always meet or beat our expectations and we never have problems with the quality of the product. The best thing is when you’re confident enough to move your data to Rakam.”

Donna Velasquez
CTO | Adventure Bucket List Inc.

“With we're able to process our custom event data with ease. Being able to write our own custom reports allows us to created detailed reports. We can segment users based on complicated action history and see user engagements and retention for each user segment. The rakam BI panel allows us to create useful reports with graphs and tables easily which saves us the trouble of developing extra analytics panel.”

Kaan Ugurlu
Co-Founder | Scorp Inc.

“We needed an Analytics solution that could scale with our business model. With rakam have a simple but yet powerful infrastructure that does that and more. I like that rakam does the heavy work for us. We don’t have to deal with multiple and complex Analytics products. We can just use Rakam and it grows with us.”

Nataly Cortes
CEO | Mobileforms Inc.

Not sure where to start?

You can connect your data or schedule a personalized demo.